Feeding the Machine: How to Create Content AI Wants to Read

Feeding the Machine: How to Create Content AI Wants to Read

Date and Time

Wednesday Oct 28, 2026
10:00 AM - 11:30 PM CDT

Location

Zoom

Fees/Admission

$10

Website

SCORE Registration

Contact Information

SCORE Twin Cities
Send Email

TODO

Description

When your customers ask ChatGPT or Gemini/Google "who's the best near me," the AI answers with names. The businesses it names are the ones whose websites are built for how AI actually reads.

 

In this hands-on workshop, we break down a five-ingredient recipe any small business owner can run on their own website this week, including real before-and-after examples, the true story of how Skol Marketing discovered how AI categorized their own business (and fixed it), and the HI + AI approach: AI for speed, human input where it matters most.



You'll walk away knowing how to:

  • Turn your website pages into direct answers AI engines quote
  • Build FAQ sections that show up in AI results
  • Get more customer reviews and put them to work
  • Check whether AI is recommending your business in 15 minutes a month

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