Relationship Marketing 102: Smarter Email Mktg, CRM, Tools, etc.
Date and Time
Friday Nov 6, 2026
10:00 AM - 11:30 PM CST
Location
Zoom
Fees/Admission
$10
Website
Contact Information
Karen Foelsch
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Description
(This is the follow-up to the Introductory 101 session.)
Email marketing has evolved far beyond occasional newsletters. In this class, you’ll learn how to use a (Customer Relationship Management) CRM-connected email system to support every stage of the customer relationship.
Topics Include:
- List building
- Opt-ins
- Segmentation
- Automation
- Customer journey emails
- Re-engagement strategies
You’ll also Learn:
How CRM tools track customer history and improve follow-up across sales and service.
